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BUS 336: Communications

Communications Research Topic

Discuss the current ways that people, groups and the organization as a whole communicate during the normal course of business. How is the digital age affecting company communications? How does an international/global company communicate rather than a small domestic group? Distinguish how a corporation should communicate among the different stakeholders (government, customers, suppliers, employees, stockholders, consumers, etc.).


Suggested Keywords (Taken from the textbook):

aggressive style linguistic style semantics
assertive style listening social media
communication noise teleworkers
communication competence nonassertive style
jargon nonverbal communication


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